Structured Content Enhances Your Traffic Building Strategy

A Structured Content strategy consists of well crafted copy that is voiced to resonate with your potential and existing customer base. It is also SEO optimized to resonate with search engine technology, which helps to facilitate ranking promotions and increased traffic. Ideally, as a reader moves from topic to topic withn your space, the way you speak to your audience should reflect a consistency and pace that re-asserts your intended messaging, whether that intent is to generate excitement, caution or a sub-sonscious commitment of readers wanting to explore more of your informational content.

Avajae can combine, condense or repurpose existing material and create new content that is not only SEO optimized to leverage your keyword strategies but also related to the "wholeness" or aesthetic of your site's suite of products and services. Doing so allows for seamless reader transitions to varying topics and allows further opportunity to capitalize and take full advantage of on-page SEO where your investment can continue to pay off by beginning to rank for related search terms, outside of your direct keyword strategies.

A site with a pleasing content structure is like walking into a well-balanced, color-coordinated room, where the lighting, furniture and appointments feel "just right". It's an inviting atmosphere with all things conducive to your being comfortable and wanting to stay there. Most importantly, when you're no longer there, you want to go back.

Content Creation & Editing


$125 - New optimized content 500-750 words

$300 - New optimized content 2000-2200 words

$25/hr - SEO Optimize existing content


  • For more complex requests, please provide a detailed description in our request form for an accurate quote.

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    • All content effort is SEO optimized to your suggested keyword or phrase
    • Keyword related phrases are worked into content and outlined for future rank tracking
    • Where applicable, we incorporate structured data around content that we feel can capture a rich snippet position
    • Avajae does not plagarize or rely on AI content generators
    • We can format copy as raw text or within a template provided
    • If outlined in your request, we format affiliate links in copy
    • Ghost writing - Content Authorship can be attributed to actual internal staff or fictional figures under your brand
    • Avajae reserves the right to refuse requests where a topic's nature can be construed as socially or politically misleading or damaging

    Avajae's U.S. Managing Prinicpal, Dave Isham is also our lead writer and he has a few secret weapons that qualify him to provide exceptional source material for your investment in online content.

    1. Twenty plus years in various IT environments, generating Business Requirements,Statements of Work, Executive level proposals, technical documentation, product user manuals and problem resolution outlines.
    2. Techinal and Marketing writer for an Enterprise Software company, creating copy, RFP responses and operator manuals for product in a six-to-seven figure revenue range.
    3. Years as a performing and recording professional musician, with skills in transforming 'what you want to say' into what feels right to a broader audience.
    4. Several years with a print-publish wholesaler, providing value-add services to Library Sciences staff in the curation new material for world renowned undergrad, graduate and research libraries. The experience resulted in exposure to a countless range of topics from general interest/ popular to medicine and advanced sciences.

    All of this life experience (or exposure) has culminated to mold our lead writer into an entity with much to say on a wide range of topics and able to do so with tact, creativity and originality.

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